About the role

We have a great opportunity for a CRM Analyst to join our team to support the execution of marketing campaigns across various channels (including DM, Email, Push and SMS) and to provide analysis and insight-based recommendations for improved customer targeting

This is a hybrid role, working at least 2 days in the office and the remainer from home.

Role Responsibilities

• Produce ad-hoc customer & campaign related analysis to support the needs of the business.
• Provision of multi-channel selections including direct mail, email, push & SMS campaigns in accordance with the brand strategies.
• Produce timely and accurate results and reports to understand the success of the marketing activity across channels.
• Proactively identify opportunities for improved customer targeting using insight-based recommendations.
• Support the wider team to ensure that key objectives are met and to increase awareness of different parts of the team.
• Manage workload effectively to ensure deadlines are met.
• To be always committed to good outcomes for customers.
• Ensure compliance with all applicable UK and local regulations, Company Policies and FCA Conduct Rules.
• Demonstrate behaviours in line with our Company values.
• To take reasonable care for the health and safety of yourself and other persons who may be affected by acts and omissions at work.

About you

• Strong SQL skills and experience of working with databases.
• Computer literate – good understanding of Microsoft Office Packages (e.g. Excel, Powerpoint).
• Strong numerical skills and understanding of data.
• Demonstrate a proactive and innovative approach to business challenges.
• Confident in making commercial insight-based recommendations.
• Ability to work with high level of accuracy, and attention to detail to time critical deadlines.
• Organised with great time management skills.
• Enthusiastic, problem solving and interpersonal skills with ability to put your ideas across verbally and in presentations.
• Ability to work collaboratively across the wider department.
• Commercial awareness and acumen.
• Able to commute to Bradford city centre

Desirable

• Experience working within D2C ecommerce business.
• Retail marketing experience.
• Applied knowledge of data visualisation tools such as PowerBI.
• Applied experience using CRM or Marketing automations platforms – Preferably Adobe Campaign.
• Relevant degree (for example, but not limited to, Data Science, Statistics, Economics).

Why FGH?

Our staff enjoy competitive benefits including staff discount, generous annual leave, healthcare cash plan together with a vibrant, colourful, creative and flexible working atmosphere. With our competitive benefits, and supportive teams our staff enjoy helping us on our mission and benefit greatly from the challenges that come with working for a successful retailer.

About us

Freemans Grattan Holdings (FGH) is based in West Yorkshire and is part of the OTTO Group – one of the world's largest online retailers.

Home to familiar brands such as Freemans, Grattan and Kaleidoscope, we have over 100 years of experience. 

We're on a mission to help our customers live their best lives through a choice of quality basics, the brands they love and credible exclusive product supported by easy and rewarding ways to pay.

We offer excellent service and delivery seven days a week, with so much going for us - why not be part of the story.

We have over 600 UK employees working for us in various functions, including Marketing and Creative, Customer Experience, Warehousing and Logistics, Financial Services, Transformation, Buying and Merchandising, IT and Support Services. 

Our values of Resilience, Empathy, Ambition, Commitment, and Honesty underpin our vibrant and dynamic culture.

We're heading for some exciting and challenging places, so why not join us and be part of our vision to create a modern, digital retailer with powerful customer brands, exciting product and compelling financial services.