About the role

We have a great new opportunity for a Senior Campaigns Manager to develop, manage and lead primary campaigns focused on fashion, working with all aspects of marketing

Role Responsibilities

• Lead and manage campaign execution across offline and online channels working with internal and external creative teams
• Responsible for working with fashion buying and merchandising team to ensure products and stories are well represented and commercial focused  
• Lead relationship with creative agency ensuring marketing requirements and ad best practice are fed into creative requirements
• Lead new brand launches, developing marketing plans to support
• Manage campaign process, ensuring requirements are outlined for marketing and deadlines are met
• Own and manage fashion content plan
• Manage the PR agency and integrate PR into wider fashion content plans
• Lead and manage social strategy and execution
• Manage budgets for campaigns. PR and social
• Lead on strategic marketing and campaign briefs
• Drives fashion category performance & market share via WW recovery plan ​
• Drives demand beyond WW: lingerie, MW, sports​
• Drives social and online engagement through compelling storytelling in fashion​
• Drives fashion category performance & market share via WW recovery plan
• Drives demand beyond WW: lingerie, MW, sports
• Drives social and online engagement through compelling storytelling in fashion
• Lead, manage and develop a high performing team

About you

• Proven experience (preferably 4-5 years) in all relevant areas of marketing
• Strong commercial acumen
• Proven experience of managing the successful launch of above the line campaigns within a brand or retail environment
• Experience of managing PR and creative agencies or the equivalent in-house teams 
• A strong understanding of all marketing channels and how they operate
• Strong project and process management skills
• Educated in Marketing, Business Studies to A Level or Degree Level, OR have relevant experience
• High level of drive and motivation
• Ability to work under pressure to tight deadlines with high levels of accuracy
• Strong written and verbal communication skills
• Can work individually or as part of a team
• Strong people management skills and experience
• A passion for retail, particularly fashion & home
• Commercially savvy and have the ability to identify commercial opportunities
• Able to commute to Bradford city centre
• Attend photoshoots and visit suppliers – UK and overseas
• Competitor knowledge and understanding in both retail and online - Desirable

Why FGH?

Our staff enjoy competitive benefits including staff discount, generous annual leave, healthcare cash plan together with a vibrant, colourful, creative and flexible working atmosphere. With our competitive benefits, and supportive teams our staff enjoy helping us on our mission and benefit greatly from the challenges that come with working for a successful retailer.

About us

Freemans Grattan Holdings (FGH) is based in West Yorkshire and is part of the OTTO Group – one of the world's largest online retailers.

Home to familiar brands such as Freemans, Grattan and Kaleidoscope, we have over 100 years of experience. 

We're on a mission to help our customers live their best lives through a choice of quality basics, the brands they love and credible exclusive product supported by easy and rewarding ways to pay.

We offer excellent service and delivery seven days a week, with so much going for us - why not be part of the story.

We have over 600 UK employees working for us in various functions, including Marketing and Creative, Customer Experience, Warehousing and Logistics, Financial Services, Transformation, Buying and Merchandising, IT and Support Services. 

Our values of Resilience, Empathy, Ambition, Commitment, and Honesty underpin our vibrant and dynamic culture.

We're heading for some exciting and challenging places, so why not join us and be part of our vision to create a modern, digital retailer with powerful customer brands, exciting product and compelling financial services.